Would you renew this creator campaign based on the evidence you have?

We’re interviewing brand decision-makers, agency operators, and creators who were directly involved in a paid campaign decision during the past 90 days. The decision may have affected renewal, budget, payment, pricing, bonus, expansion, or cancellation.

Apply with a campaign decision Review who should apply

Current participants

Who should apply

Brand decision owner

Someone who controlled or directly advised a campaign decision with a real budget.

Renewal or allocation owner
Expansion or reduction decision owner
Cancellation decision owner

Agency operator or advisor

Someone who managed, measured, reported on, or recommended action for a real client campaign.

Controlled or advised the decision
Produced the report
Managed creator relationships or saw the situation across clients

Creator participant

A creator whose campaign evidence affected payment, pricing, renewal, bonus, expansion, or cancellation.

Renewal, payment, or bonus
Pricing or expansion
Continuation or cancellation

Recent event

What must have happened

Apply if you were directly involved in a paid creator campaign during the past 90 days and campaign evidence affected a real renewal, allocation, payment, bonus, pricing, expansion, reduction, continuation, or cancellation decision.

The campaign involved real budget or a meaningful economic consequence.
The participant directly owned, advised, performed, or was materially affected by the decision.
A collaboration compensated only with gifted product does not qualify unless it involved a meaningful economic decision.

Operating business

The workflow must already be in use and affect a real decision

The business or workflow must already be in use, have repeated activity, and affect a real decision. You should also be able to describe what you tried and what remained unresolved.

You must have completed real paid campaign work, not a hypothetical or gifted-product-only collaboration.

Campaign count and the value of the qualifying campaign can be placed in approximate ranges.
Brands and agencies can estimate creator volume for the decision.
Creators can estimate paid campaign count and repeat brand relationships.

This is not for prototypes, hypothetical situations, or people without firsthand involvement in the event.

Who we're interviewing in this round

US business context is required

The participant must currently work in the United States or own or manage a US-based business, and the qualifying event must have involved US operations, customers, revenue, or budget.

Application

Tell me about the most recent time this happened

Takes approximately 4–6 minutes. Do not submit credentials or raw data.

NameWork emailOrganizationYour role

Organization or professional-profile URLParticipant perspectiveEconomic role in this decisionChoose the role you actually held; it is not inferred from your job title.Does this event meet the US-first eligibility requirement?Approximate event dateWhat decision occurred, how were you directly involved, and what was at stake?What tool, employee, advisor, provider, or AI system was used, and what remained unresolved?Paid creator campaigns completed during the past 12 monthsApproximate spend or campaign value range for the qualifying campaignCreator volume or repeat brand count (choose the range for your perspective)I can participate in one 25–30 minute research interview if selected.I understand that applying does not guarantee selection. Payment is made only after a selected 25–30 minute interview is completed.

Separate commissioned study

Campaign Verification Pack

$1,500

Within five business days of receiving usable data, you receive:

01A campaign evidence inventory and source map.
02Verified delivery and response metrics supported by available records.
03Join and conversion coverage, with unresolved gaps stated explicitly.
04A standardized campaign receipt separating observed facts from estimates.
05A decision brief for the specific renewal or allocation question.

The study does not guarantee incrementality, recover data a platform never captured, or substitute proxy engagement for sales. If cooperation or records cannot support the pack, the fee is refunded.

Compensated interviews with creators provide evidence about data availability, incentives, trust, payment, pricing, and campaign consequences. Creator participation does not establish brand or agency willingness to purchase. The separate $1,500 commissioned Campaign Verification Study requires a qualified brand or agency buyer.

If you later commission a study

We’ll agree on the minimum records before any work begins

Normally required:

Campaign brief, spend, dates, deliverables, and decision criterion.
Web, conversion, promo code, or commerce evidence held by the brand or agency.
Platform or link evidence supplied by the creator with consent.
The report currently used to make the renewal decision.

No creator data is requested without creator authorization.

After the commissioned study

I’ll ask what changed

After the allocation meeting, I ask whether the pack was used, whether budget or terms changed, which evidence was accepted, and whether the same standard would be used again.